Monaco 1969: my dream of designing Formula 1 cars is becoming a new profession that has gained a following over the years. Monaco 2026, a new chapter in my career begins. 

The same passion, the same dedication, but no longer focused solely on creating designs that represent technical evolution; instead, I am ‘officially’ launching my own website, which is also dedicated to offering high-tech items as a way of thanking those who have always supported me throughout the various stages of my long career. 

Giorgio Piola

The new logo introduced last year is now fully established: together with Luca Tameo and Alberto Garotta, we have created a dream team dedicated to the emotional side of the world of F1.

Giorgio Piola and Edimotive Srl jointly announce the conclusion of their long-standing professional partnership. Over the years, this collaboration has represented a significant editorial and professional journey, followed and appreciated by Formula 1 and motorsport enthusiasts worldwide. 

Giorgio Piola

The decision stems from the parties’ desire to pursue different professional paths and develop new future projects, with mutual respect and in full recognition of the work carried out together. 

Giorgio Piola will continue his professional and design activities in the world of motorsport and Formula 1, whilst Edimotive will continue its publishing activities.
The parties thank each other for the years of collaboration and wish each other all the best for the future.